Friday, January 24, 2020

Important Presidents :: essays research papers

The second President of the United States was John Adams, a lawyer and diplomat. Adam’s public career lasted more than 35 years. He was second only to George Washington in making a place for the young United States among the nations of the world. In his devotion to the country he was second to none. Adams was a federalist. He, like other federalists, believed in a strong central government. However, he was independent and decided issues for himself in the interests of his country and often against the interests of his party. Adams was defeated for a second term as president because he defied party power to act for his vision of the nations good. John Adams was born October 30, 1735, in Braintree, Massachusetts. He was the eldest of three sons, children of John and Susanna Boylston Adams. Young John attended a â€Å"dame† school, a school conducted by a woman in her home. Later he went to the Free Latin School. He was handy around cattle and horses, helping with the milking and feeding. He was helpful in the kitchen too, building fires and cleaning up. In summer he went down to the bay to watch the sailing ships come in. In winter he skated on the frozen creeks. He flew homemade kites, collected bird’s eggs, and always had a whittling knife in hand. When he entered Harvard College, he intended to become a minister. By the time he graduated, he had given up the idea. He taught school until he could make up his mind about his future. Adams taught in Worcester, Massachusetts, about 60 miles west of Boston. After a year he began to study law under James Putnam, the town’s leading lawyer. He kept on teaching and spent his after-school hours in Putnam’s office. He was admitted to the bar in November 1758 and settled in Braintree to practice. When he was 29 he married Abigail Smith, a minister’s daughter. She was only 20, but she had schooled herself well in politics and literature. They had four children: Abigail, John Quincy, Charles and Thomas. After he was through serving in the Revolutionary War, he returned to the United States and was elected vice-president under George Washington. In 1792 Washington and Adams were reelected. Political parties began to emerge during Washington’s presidency. Adams and Alexander Hamilton led the Federalist party. They opposed Thomas Jefferson and his Democratic-Republican party. In 1797 Adams became president, with Jefferson as vice-president. Despite Adam’s great ability and patriotism, he was never popular. He was often vain and blunt. He was charged with wanting to confine power to the â€Å"rich,

Thursday, January 16, 2020

External Environment Analysis Slp Essay

In this part of the paper an external analysis regarding the California Pizza Kitchen (CPK) will be conducted. The main objective of this external analysis is that to scan the external environment for factors which might open up new opportunities or present threats to survival for California Pizza Kitchen. To do that an external analysis based on Porter’s Five Forces Model and a PEST analysis will be carried out. Porter’s Five Forces Model Porter’s Model of Five Forces is one of the most versatile frameworks to analyze the industry external environment. With the application of this model California Pizza Kitchen will be able to understand and get a handle on the competitive and market characteristics of the food and beverage industry Bargaining Power of Suppliers The supplier power is based on the concentration of suppliers and the availability of suppliers within the region where California Pizza Kitchen operates like China, USA or Japan etc. It is important for CPK to pay a close attention to the needs and the wants of their suppliers. (Cravens, 2000) Bargaining Power of Customers Here California Pizza Kitchen has to be careful because the customer’s influence increases over a company. it is extremely important for California Pizza Kitchen to lookout for the tastes and preferences of the customers so that they are able to cater to all their needs. For example, Pizza Hut when it opens a new franchise in any company, does product adaptation so that it would suit the local tastes, therefore this needs to be done by CPK as well. (Cravens, 2000) Rivalry among Competitors There is a great deal of competition between 2 similar companies in the same industry. For example, the biggest rival among the competitors of California Pizza Kitchen is Pizza Hut. Pizza Hut is one of the oldest and the most famous pizza chains all over the globe, it has somewhere around 34,000 franchise outlets, delivery units and kiosks all in over 100 countries. Availability of Substitutes A substitute product for any California Pizza Kitchen product can cause the company to lose its business. Any product that is available in the market has a substitute available and the substitute for pizza is burgers and fried food. For example, California Pizza Kitchen is easily substituted for Burger King, McDonalds, Subway or KFC. (Hollensen, 2003) Threat of New Entrants This is another one of the competitive forces that affects the company in a big way. For example, the entrance of Dominos within the food and beverage industry can cause California Pizza Kitchen to lose some of its business. PEST Analysis The abbreviation for PEST analysis is Political, Environmental, Social, and Technological analysis. This analysis will help California Pizza Kitchen to know its environmental challenges and in how to operate the company in the present and by helping it to prep itself for the future. This analysis will help California Pizza Kitchen to match its resources with its activities and to help it move in the right direction. Political Analysis Here the political term refers to the global, national, regional and local trends, changes or events. Since CPK operates in somewhere around 10 countries around the globe, the company needs to adhere to the rules and regulations of that country in which it operates. California Pizza Kitchen needs to work with various special interest groups within the company and the market as well. (Kevin & Kotler, 2008) Environmental Analysis California Pizza Kitchen is extremely committed to the environmental responsibility. The outlets of company follow the environment regulations and promote cleanliness in their surroundings. California Pizza Kitchen has a very clean and tidy environment and has a very proper system to dispose of the garbage. The company supports charitable programs and takes the first steps for promoting, supporting and participating in the welfare of the community. California Pizza Kitchen has even sponsored educational programs in local community schools and the company also provides funds for different events like Fundraisers and the money collected at these fundraisers go to non-profit schools, which focus on children, youth sports and education. (Kevin & Kotler, 2008) Social Analysis The social term in the analysis refers to the developments within the society that is means culture, behavior, the expectations of the customer, the attitude of the company towards the society etc. California Pizza Kitchen has introduced   CPKids Programs under California Pizza Kitchen Foundation for children ranging 10 years and under in schools and a variety of organizations , for example,   Restaurant Tours and Incentive Awards for outstanding accomplishments to Fundraising Events and Sports Team Partnerships. California Pizza Kitchen also has a great deal of programs for the community as well. Technological Analysis The technological term over here refers to the development, such as, the processing of the products, how the machines are operated. With the use of technology in the operations, CPK has been able to reduce the cost of production, the performance of the organization has increased, has helped the company with its supply chain operations. CPK needs to introduce multinational development teams so that it ensures that the system design needs the need of the company. With the help of parallel development CPK will be able to assign different parts of the system to different subsidiaries of the business. The manager needs to listen to the ideas of the employees as well. Change the department’s structure so that it would be able to fit the communication needs. (Kevin & Kotler, 2008) Conclusion The end result after conducting the environmental analysis is that California Pizza Kitchen needs to keep a lookout for the taste and preferences of its customers and it needs to follow trends and information revolution by leveraging greater consumer insight to deliver superior value products to the customers which in turn creates sustainable, yet incredible business results for the benefit of their stakeholders. The company needs to improve its technological aspects and it needs to follow all the rules and regulations. If they are able to do so then they would have a competitive advantage over their competitors, where they would lock-in customers and lock-out competitors. References Cravens, D W. (2000), Strategic Marketing. New York: McGraw Hill Hollensen, S, (2003), Marketing Management: A Relationship Approach. Financial Times/Prentice Hall Kevin, K. & Kotler, P. (2008), Marketing Management. Prentice Hall